The Challenge: How can Schell Games help its partner, BossaNova Robotics, create an online experience that would connect to a physical toy?
The Solution: Schell Games teamed up with BossaNova Robotics to create the online component of Mechatars, evolving, cross-dimensional robots. Mechatars exist in both a physical form and online. Mechatars acquire new skills and capabilities as they gain experience–the more the player plays, the stronger the robot gets!
The Results: Mechatars were launched and shipped to toy and retail stores across the country.