CEO Jesse Schell was interviewed by the Game Industry Network about his background in the video game industry, the creation of Schell Games, and how the studio gained a reputation of making high-quality educational experiences.

Excerpt from the article:

GiN: Why did you decide to make this shift? What is the market size of serious games?

We started working on games like these because we really believe they make the world a better place, and we realized that most of the studios making serious games werenât doing a very good job. We realized, if we concentrated on it, we had a shot at becoming the best studio in the world at making educational games, and that if we built that reputation, it could be a steady line of business.